How Does Artificial Intelligence Play a Role in Recruitment

Artificial intelligence technology, which aims to integrate human thinking, learning, problem-solving, and decision-making abilities into computer systems, is widely used today in various fields such as healthcare, finance, banking, e-commerce, automotive, manufacturing, and service.

Along with all these fields, artificial intelligence plays a significant role and is actively used in transforming many areas of HR functions, particularly in recruitment processes.

Before AI technologies were integrated into Human Resources processes, recruitment processes were both time-consuming and quite laborious. Companies aimed to reach a wide range of applicants by posting job postings on various platforms to find suitable candidates. With the proliferation of the internet, digital advertising tools made it possible to attract more candidates to the process. However, this also brought about new problems regarding the quality of applications. Many candidates who did not meet the job posting criteria were applying just to try their luck. This led to an increase in the number of applications and an increase in the workload of the recruitment process. Consequently, some businesses have begun to require additional human resources to manage this process. At this point, artificial intelligence has provided many benefits to today's HR professionals in the recruitment process, including the positive effects listed below.

Positive Effects of Artificial Intelligence on Recruitment Processes

1. Contributes to Cost Reduction:

Artificial intelligence-powered systems reduce operational costs in the recruitment process, resulting in budget efficiency.

2. Facilitates Selection of the Most Suitable Candidate:

Artificial intelligence helps select the most suitable candidate for the position by evaluating candidates with objective criteria.

3. Increases Objectivity in Recruitment:

Human-induced biases and prejudices are eliminated, leading to more impartial and fair recruitment processes.

4. Saves Time:

Reduces recruitment time by saving time in candidate screening, evaluation, and pre-selection processes.

5. Prevents Misplacement:

Artificial intelligence allows for more accurate candidate-position fit determination, preventing time and cost losses caused by incorrect recruitment.

6. Reduces Workforce Turnover Rates:

Hiring suitable candidates reduces turnover rates, ensuring employee loyalty and retention.

While there are many advantages to using AI in recruitment, which constitutes a significant part of HR processes, it cannot handle all processes alone. While AI increases efficiency when used to support HR managers in recruitment processes, businesses face significant risks when adapting it to the workplace.

Risks of Artificial Intelligence for Businesses in the Recruitment Process

1. Inadequate Data Infrastructure:

If companies' existing data is not sufficient or in a suitable format for AI applications, this can hinder the effective operation of systems.

2. Insufficient Digital Skills of Employees:

Employees may lack the basic digital skills required to effectively use AI.

3. Lack of Training:

The number of businesses offering the necessary training to effectively use AI technologies remains limited.

4. Challenges in Investment and Adaptation:

Restructuring data infrastructure and adapting employees to these new systems requires significant investments in both time and money. This can pose a significant challenge, especially for small and medium-sized businesses with limited resources.

In conclusion, AI offers valuable benefits to businesses by offering significant advantages such as cost and time savings in recruitment processes, increasing objectivity, and helping to select the most suitable candidate. However, the effective use of this technology depends on the existence of a suitable data infrastructure and the equipping of employees with digital skills. Data deficiencies and inadequate training are among the primary risks that can hinder the success of AI applications. Therefore, when integrating AI into their recruitment processes, businesses must both develop their technological infrastructure and prepare their employees to adapt to this transformation. Only in this way can they maximize the benefits of AI's opportunities.

Lina YILDIZ